Introduction
At Krishu ("we," "us," or "our"), we are committed to protecting your privacy and the privacy of your child. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our reading assessment service.
Your Privacy Matters: We understand that you're entrusting us with information about your child. We take this responsibility seriously and are committed to transparency about our data practices.
1. Information We Collect
1.1 Information You Provide Directly
When you use Krishu's services, you may provide us with:
- Parent/Guardian Information:
- Name
- WhatsApp phone number
- Location (city/state) - optional
- Child Information:
- Child's first name
- Age or grade level
- Reading assessment responses (audio recordings, text readings)
- Reading performance data (words per minute, accuracy)
- Assessment Data:
- Reading samples and recordings
- Assessment results and benchmark scores
- Progress tracking information
- Communication Data:
- Messages exchanged via WhatsApp
- Feedback and survey responses
- Support inquiries
1.2 Information Collected Automatically
When you access our website or use our services, we may automatically collect:
- Device information (device type, operating system)
- Usage data (pages visited, time spent, features used)
- IP address and general location
- Browser type and version
- Referral source
1.3 WhatsApp Data
Our service is delivered primarily through WhatsApp. Please note:
- WhatsApp messages are subject to WhatsApp's own privacy policy
- We access your WhatsApp number to deliver our service
- Message content is stored on our servers for service delivery
- Audio recordings sent via WhatsApp are processed for assessment purposes
2. How We Use Your Information
We use the collected information for the following purposes:
2.1 Service Delivery
- Conduct reading assessments and generate benchmark reports
- Provide personalized reading improvement plans
- Deliver daily practice tasks and materials
- Track your child's reading progress over time
- Send reminders and follow-up assessments
2.2 Communication
- Respond to your questions and support requests
- Send service updates and notifications
- Provide educational tips and reading guidance
- Collect feedback to improve our services
2.3 Service Improvement
- Analyze usage patterns to improve our assessment tools
- Develop new features and services
- Conduct research on reading development (anonymized data only)
- Ensure service quality and effectiveness
2.4 Business Operations
- Process payments for paid subscriptions
- Manage subscriptions and billing
- Prevent fraud and abuse
- Comply with legal obligations
3. How We Share Your Information
We DO NOT sell your personal information or your child's data to third parties.
We may share your information only in the following limited circumstances:
3.1 Service Providers
We work with trusted third-party service providers who help us deliver our services:
| Service Provider |
Purpose |
Data Shared |
| WhatsApp (Meta) |
Message delivery |
Phone number, messages, audio recordings |
| Cloud Storage (e.g., Cloudinary) |
Data storage and hosting |
Assessment data, images, reports |
| Payment Processors |
Process payments |
Payment information (handled securely) |
| Analytics Services |
Website analytics |
Anonymized usage data |
All service providers are contractually required to protect your data and use it only for specified purposes.
3.2 Legal Requirements
We may disclose your information if required to:
- Comply with legal obligations or court orders
- Protect our rights, property, or safety
- Protect the rights, property, or safety of our users
- Prevent fraud or illegal activities
3.3 Business Transfers
If Krishu is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.
3.4 With Your Consent
We may share your information with third parties when you give us explicit permission to do so.
4. Data Security
We implement appropriate technical and organizational measures to protect your information:
4.1 Security Measures
- Encryption: Data transmitted over the internet is encrypted using industry-standard protocols
- Secure Storage: Data is stored on secure servers with restricted access
- Access Controls: Only authorized personnel have access to personal information
- Regular Audits: We regularly review our security practices
- Secure Payment Processing: Payment information is processed through PCI-DSS compliant providers
4.2 Data Retention
We retain your information for as long as necessary to provide our services and comply with legal obligations:
- Active Users: Data is retained while your account is active
- Inactive Accounts: Data is retained for up to 2 years after last activity
- Assessment Data: Retained to track progress and for research purposes (anonymized)
- Legal Requirements: Some data may be retained longer if required by law
You can request deletion of your data at any time (see Section 6 - Your Rights).
4.3 Limitations
While we take security seriously, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security of your information.
5. Children's Privacy
Krishu's services are designed for use by parents and guardians on behalf of their children. We are committed to protecting children's privacy in accordance with applicable laws.
5.1 Parental Consent
- Our services require parental or guardian consent
- Parents control what information is shared about their children
- We do not knowingly collect information from children without parental consent
5.2 Age Restrictions
- Our assessment is designed for children ages 4-10
- Parents/guardians must be 18 years or older to use our services
- Children should not use our services without adult supervision
5.3 Child Data Protection
- We collect only information necessary for reading assessment
- Child data is never used for marketing purposes
- We do not create profiles for advertising purposes
- Parents can request deletion of their child's data at any time
5.4 Educational Purpose
All data collected from children is used solely for educational purposes - to assess reading ability and provide improvement recommendations.
6. Your Rights and Choices
You have the following rights regarding your personal information:
6.1 Access and Portability
- Access: Request a copy of the personal information we hold about you and your child
- Data Portability: Request your data in a commonly used, machine-readable format
6.2 Correction and Updates
- Update or correct inaccurate information
- Request corrections to your child's profile information
6.3 Deletion
- Request deletion of your account and associated data
- Request deletion of your child's assessment data
- Note: Some data may be retained for legal or legitimate business purposes
6.4 Objection and Restriction
- Object to certain uses of your information
- Request restriction of processing in certain circumstances
6.5 Withdrawal of Consent
- Withdraw consent for data processing at any time
- Unsubscribe from marketing communications
- Cancel your subscription
6.6 How to Exercise Your Rights
To exercise any of these rights, contact us via:
- WhatsApp: +91 9611448443
- Clearly state your request and provide necessary verification
- We will respond within 30 days of receiving your request
7. Cookies and Tracking Technologies
7.1 What We Use
Our website may use cookies and similar tracking technologies:
- Essential Cookies: Necessary for website functionality
- Analytics Cookies: Help us understand how visitors use our site
- Performance Cookies: Improve website performance
7.2 Your Choices
You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.
7.3 Third-Party Analytics
We may use Google Analytics or similar services to understand user behavior. These services collect anonymized data about website usage.
8. International Data Transfers
Our services are based in India. If you access our services from outside India:
- Your information may be transferred to and processed in India
- We ensure appropriate safeguards are in place for international transfers
- By using our services, you consent to such transfers
9. Third-Party Links
Our website or communications may contain links to third-party websites or services. Please note:
- We are not responsible for the privacy practices of third parties
- We encourage you to read the privacy policies of any linked sites
- This Privacy Policy applies only to information collected by Krishu
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect:
- Changes in our services or business practices
- Changes in legal requirements
- Improvements in data protection practices
How We Notify You:
- Updated policy will be posted on our website with a new "Last Updated" date
- Material changes will be communicated via WhatsApp or email
- Continued use of our services after changes constitutes acceptance
11. Legal Basis for Processing (for EU/EEA Users)
If you are in the European Union or European Economic Area, we process your personal information based on:
- Contract: Processing necessary to provide our services
- Consent: You have given explicit consent for specific purposes
- Legitimate Interests: Processing necessary for our legitimate business interests
- Legal Obligation: Processing required by law
12. Data Protection Officer
For privacy-related questions or concerns, you can contact us at:
- WhatsApp: +91 9611448443
- Subject Line: "Privacy Inquiry"
- Location: Bengaluru, Karnataka, India
13. Your California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information is collected
- Right to know if personal information is sold or disclosed
- Right to opt-out of sale of personal information (we do not sell personal information)
- Right to deletion of personal information
- Right to non-discrimination for exercising your rights
14. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
- WhatsApp: +91 9611448443
- Website: krishuapp.com
- Location: Bengaluru, Karnataka, India
We aim to respond to all inquiries within 30 days.
Summary
Quick Overview:
- ✓ We collect only information necessary to provide our reading assessment service
- ✓ We do not sell your data or your child's data
- ✓ We use industry-standard security measures to protect your information
- ✓ You have the right to access, correct, or delete your information
- ✓ Parents control their child's information and can request deletion at any time
- ✓ We are committed to transparency and will notify you of any material changes